Wondering if my Business Review and Marketing Strategy Session is for you?
It’s perfectly natural to be unsure before you invest in something to help you grow your business, so if booking a business review and marketing session is what you’re considering let me answer the most common concerns for you here.
Just in case you’ve just stumbled across this page, I’ll explain what the Business Review and Marketing Strategy Session is before diving in to chat about the most common concerns.
What is my Business Review and Marketing Strategy Session?
It’s 90-minutes where we focus solely on your business and your marketing.
We work together to untangle your knotty business and marketing problems to help you work towards achieving your business goals.
- Identify your marketing problem(s)
- Get clear on your goals and how you’re going to measure them
- Create and build your strategy to solve your problem(s)
- Create your action plan and your content plan
- Identify obstacles you may face implementing your plan and how you can deal with them
The price is £497.00.
Now you know what it is, let’s chat about why you may not think it’s for you.
Concern 1: I can’t afford it
When I talk about the benefits of knowing what’s not working as well as it should and having clarity on what to do next to put things right with prospective clients, they get excited about having a plan to follow – but for some they feel it’s not a cost they can justify.
The idea of spending money, when you haven’t been in business for very long or perhaps right now you’re not attracting many paying clients, it can feel like the wrong thing to do with your money.
Paying for a “chat” about your marketing can seem an unnecessary expense.
The business review and marketing strategy session isn’t just 90 minutes of us ‘chatting’.
Before our call, I send you a questionnaire about what’s going on right now with your business, your marketing and what your goals are. (This alone has triggered mahoosive light bulb moments).
- How much has it cost you trying to work out this marketing malarkey so far?
- How much more will it cost you if you keep doing your marketing the same way?
When you’re no longer going round in circles trying to work it out for yourself, you can spend your time taking action on your business and marketing.
Your investment becomes so cost-effective.
The business review and marketing strategy session is your time to shine a light on your business.
To understand what is and isn’t working and what you can do to make attracting clients easier.
As a business owner it can be so easy to think every penny or pound earned has to stay in the bank. Seeing those pounds feels good but you might want to think about:
- How much is not knowing how to get a consistent stream of clients costing you?
- How much longer can you go on with a scattergun approach to your marketing and hoping something sticks, and soon?
- Why have your website if it’s not getting any visitors or converting visitors to leads or clients?
Concern 2: I don’t have time
As a business owner you’re busy.
I’ve heard many business owners tell me how much they have to do so taking time away from their business to work on ironing out the bumps with their marketing isn’t the best use of their time.
I get it. I used to feel the same but here’s the thing:
Marketing is the lifeblood of your business.
What happens if your marketing isn’t cutting the mustard for you now or in the future?
Will you still be too busy?
Will you have a business?
Concern 3: My industry is too specialised
Don’t worry. I’ve heard ‘You won’t be able to help me. My industry isn’t like any other.’
Perhaps if I listed some of the businesses I’ve helped with their marketing:
- App developers
- Cafe owners
- Data collection analyst
- Dog walkers
- Estate Agents
- Massage therapist
- Menopause Coach
- Personal trainers
- Virtual Assistant
- Yoga instructor
Concern 4: I can find what I need for free on the internet or in a book
You absolutely can and the internet is overflowing with really useful stuff for business owners struggling to get better engagement on social media, get more leads and more clients.
And I bet you’ve spent a (huge) chunk of time doing that already. How’s it working out for you so far?
It’s okay to ask for help.
Have someone by your side working on your business and marketing.
- It’s okay to invest in learning new skills to grow your business
- It’s more than okay to be really fab at what you offer your clients, but if you’re struggling with the marketing malarkey your potential clients won’t know you exist.
You want to get to the bottom of what ain’t working for you, right?
Concern 5: I have no idea who you are
It’s very possible you have no idea who I am.
My background is marketing.
I was a marketing manager for women’s products for the UK and Ireland for Nike and responsible for many marketing campaigns.
I’ve also worked as a marketing manager in the semiconductor industry and was the marketing manager behind the opening of a new retail outlet in the North East of England.
Want a chat about what’s going on for you and see if we’re a fit for each other?
Book our chat below.