Helpful Content
Practical tips, ideas and inspiration to get more leads and clients from your website and your social media.
14 simple ways to increase online visibility for your business
Are you fed-up struggling to get your business more visible online while other businesses make it seem so easy? You’ve had enough of being invisible. You want more eyeballs on your business so you can sell more, but sometimes it’s about what you’re not saying...
13 Ways To Repurpose Your Blog
It’s happened! You’ve hit the brick of wall of creativity and you’re 100% stumped as to what to write for your next Blog. You’re getting all stressy because you feel you’ve dried up and will never, ever have anything to say EVER AGAIN and your business will fail...
18 Ideas For Marketing Your Small Business
Scratching your head for ideas to get your business out there? As these 18 ideas will show you there’s lots of ways you can bet out there promoting your business. And you don’t have to stick to these. Get creative. Do something every day to get you and your...
How to create your 12 months marketing plan to support your business objectives and goals
You want your marketing to promote your business so you can get more clients. Maybe you are marketing but you’re not hitting your targets and have no idea why or what you can do to improve your content. Perhaps you’ve always wondered how to align your marketing...
How to create and use content to build trust and authority (with examples)
Building trust and authority using your content should be easier than it is. Many business owners knuckle down to create their website, post content on as many social media platforms as they can still find themselves struggling to create their steady flow of leads...
A simple and effective way to get your content in front of more people
Are you spending way too much time worrying and busying yourself with creating brand new content your audience doesn’t want or need? When you could benefit from making sure the fab content you already have gets in front of more people? I’m a fan of getting the...
How to write an effective case study for your small business (Framework included)
Isn’t is fab when you’re reading a case study and it’s not an out and out sales pitch? And it’s going a long way to helping you validate if this product or service is for you. After all, if the case study clearly explains how this business has helped others, they...
What is the curse of knowledge and how to stop it hurting your marketing
There is a curse that so many business owners have, and thankfully there is a way to break free from it. What is this curse? It’s the curse of knowledge and it’s when we talk in a way that goes Waaaaayyyyyy over the heads of our audience. You don't mean to do it...
How your irresistible lead magnet helps you to sell more in a non-salesy way
How do you go from offering something for free – your lead magnet - to selling more in an non-icky way? We all love getting stuff for free. Your audience isn’t any different. But to stay in business we’ve gotta make money from what we do. And that includes...
Best formula for writing social media posts for any niche (with examples)
Are you struggling to know how best to structure your individual social media posts? In this blog I share a handy-dandy formula you can use to feel more confident and comfortable writing your social media posts. This formula has so many uses. You can use this...
How to plan ahead for your business and marketing and why it’s a good idea
Wondering how to plan ahead for your business and marketing and if it’s even worth it? Is having a plan a good idea or not? In this blog I chat about. The important step many business owners miss before they start planning ahead for their business and marketing How...
How your marketing can repel those that aren’t a good fit (with examples)
Ever spent time playing with magnets? I know it’s not just me... Notice how powerful the attraction is when they want to stick together. And how, no matter how hard you try to stick them together, if they’re the same poles they will repel each other. Your marketing...
Marketing Audit Checklist
Are you at the stage where you have no idea what to do next to get your marketing to work?
This marketing audit checklist will help you look at your website and social media through fresh eyes so when it comes to getting more eyeballs on your business, you’ll be raring to go.