Helpful Content
Practical tips, ideas and inspiration to get more leads and clients from your website and your social media.
5 reasons why writing blogs about how much you charge is a good idea
Let’s imagine you’re asking yourself “Is writing blogs and talking about your prices and costs on your website, is a good idea, or not?” Or you’re avoiding writing blogs about how much you charge altogether. I totally get it. It can feel a bit icky talking about how...
Features v Benefits: What’s the difference? (with examples)
Struggling to tell the difference between features and benefits? When your potential client is looking to buy, highlighting the features and benefits of your produce or service can be what will help them decide to buy from you, or not. In this blog I show you...
What is the best blog to write first to promote your business and why
When I help clients get started writing their blogs I get asked if there’s one super-duper blog that’s going to instantly help them get more leads and clients and to help them promote their business. Sadly the answer is no. But there is one blog I...
5 things you can do to improve your marketing for your small business.
Let's imagine you're super frustrated your marketing isn't working and you don't know why. And you sure as heck don't want to be going down a rabbit hole to work out what to do in case you make it worse. In this blog, I'm going to share with you five things you...
5 factors that affect the cost of marketing coaching and training.
Perhaps you're considering working with a marketing coach or a marketing trainer to give your marketing some oomph. It might be your marketing plan, strategy, content or writing blogs you want help with or it might be a tiny part of your marketing that you're looking...
10 reasons to book your Pick My Brain Session
Let’s say you’re pondering booking a 60 minute Pick my brains session but you’re sitting on the fence. Not sure if it’s for you. I don’t blame you. Giving your hard-earned cash to someone to help you move forward and grow your business is a big decision. And perhaps...
Why is it important you write your business plan before writing blogs?
Writing blogs to get more eyeballs on your business, your website and help you get those all important enquiries, leads and clients is a fab marketing content strategy for any business. But so many business owners dive straight into marketing and writing blogs and...
Unexpected benefits of writing a weekly blog to promote your small business
Let’s say you’re considering writing blogs to promote your small business and you’re wondering if it's worth it. Is blogging weekly a good idea? I know. At the moment you may be struggling to blog every few weeks, every few months or a few times a year. Perhaps...
6 website homepage mistakes and how to fix them
Your website homepage is the most visited page on your website so it needs to play its part in getting you leads and clients. Are you making these 6 common mistakes on your website homepage? Want to know how to fix them? Want examples of good homepages? In this blog,...
How to keep visitors on your website for longer using your blog
Seconds! That’s all you’ve got to hook your website visitor to stay. You want visitors to your website and you want them to stay, but with the average website visit lasting less than a minute and many visitors leaving in between 10 – 20 second lots of websites aren’t...
Why is writing blogs an effective way to get a consistent flow of enquiries, leads and clients?
Companies writing blogs produce an average of 67% more leads monthly than companies that don't blog. (DemandMetric) Businesses writing blogs get 55% more website visitors than businesses that don't. (HubSpot) Perhaps you're writing blogs already for your business and...
How to easily remove a background from an image or picture
We've all been there. You want to use a photo in your marketing whether it's for our social media or something else. But the photo or picture has a background you don't want. I’m going to show you two easy peasy lemon squeezy ways in which you can remove the...